First Impressions: BMW 328i

Gushing over German engineering
You've heard it all from the motoring press. Rock-solid German engineering, a true enthusiasts sports sedan, slick shifting 6-speed manual and one of the best six-cylinder engines on the planet. In other words, BMW can do no wrong.

But I'm a newbie. I'll admit it, I've experienced minimal time behind the wheel of any BMW. So does that make me the perfect candidate to cast a critical eye? Maybe, maybe not. But I'll leave it for you to decide.

Details, details
The first thing that strikes me about BMW is their attention to detail, where making the little things matter is important.

First point, the turn signal, where a light touch provides three flashes for a lane change. But a firmer flick pushes the stalk past a second notch, leaving the marker blinking during a right or left-hand turn. This took some freeway and city driving to get used to but once you comprehend its purpose, it makes complete sense. How many other auto makers mimic a detail such as this? Probably not many for fear of being called a "copy-cat". Nonetheless, the savvy of BMW at work.

Second, the cars transmission. The 328i I'm driving has BMW's six-speed manual. It is very smooth and easily one of the best manuals I've driven. But what impresses me the most is the feather-light clutch. Now you may ask, "Shouldn't a car in this price/performance range have an excellent manual?" Absolutely. But you don't realize the importance of it until you drive it. You can't brand yourself the enthusiasts car without properly engineering one of the most important aspects of driving; i.e., simply shifting gears. It shouldn't be a distraction but a function of your driving. BMW realizes that their cars are purchased by drivers who will take their kids to school and run to the grocery store but also carve up their favorite switch-backs on the weekend. An excellent transmission makes performance driving that much more enjoyable. With this manual, there's no need to worry about your leg getting tired.

Long-termer
I have to laugh a little because for Ridestory, this BMW is a long-term test. It's a unique treat to have a car to wring out for six or seven days. But I'm not complaining. I'm looking forward to it and will bring you even more impressions as the week goes on.

I would love to hear from current or past BMW owners, particularly of the 3-series variety. You've driven this car or past variations much longer and I think your opinions and experiences would prove invaluable to Ridestory readers. You can DM me on Twitter, drop me a note via the contact form or leave a comment below. I look forward to hearing from you.