I place this in the auto makers “who get it” column.
For 2012, Ford Mustang Boss 302 owners will have the option to enhance their newly purchased pony car with a performance enhancing TracKey. What’s a TracKey you ask? Quite simply, it’s performance enhancement for your new Mustang.
Let’s say your in the market for a new 2012 Ford Mustang. You really like the idea of them bringing back the legendary Boss 302. You jump and opt for the TracKey.
What the friendly dealer man hands you are actually two keys to your new …

This is very cool but does a nice job of demonstrating the ‘greenness’ of Toyota’s Auris Hybrid.

Interestingly enough, CBS’ 60 Minutes featured the BBC’s Top Gear for a segment in their Sunday night program. Who knows for what reason. Did they need to fill a spot and they had this in the can, ready to go? You and I know what Top Gear is, but a vast majority of Americans don’t. Can anyone tell me if CBS owns the History channel?

Arguably one of the best looking cars that Audi rolls out of their Ingolstadt factory, Audi confirmed on Friday that it intends to sell the Audi RS5 in the United States starting in 2012.
The common theme among Audi’s higher performing models is the high-revving 4.2-liter V8 engine that generates 450 horsepower and their quattro permanent all-wheel drive system.
Details on equipment levels, pricing and fuel economy standards will be released at a later date.

Version 2.5 now available
With a new model not available until the Model S’ 2012 launch, all Tesla can do is update and refine their star attraction, the Roadster.
Unveiled July 2nd at the Goodwood Festival of Speed, the new Roadster can be distinguished from previous models by a new front fascia and rear diffuser.
On the interior, the update includes improved seats for better comfort, better sound deadening material making the cabin quieter and an optional touch screen navigation system with a back-up camera.
“Goodwood is one of the most beloved motoring events …

Talk about a car that BMW fans couldn’t be without. After making a hot line available to potential buyers, BMW sold all 30 Frozen Gray M3 Coupes in less than 15 minutes.
“We filled the thirty reservation slots within twelve minutes and took the names of at least fifty alternates in the first hour. The 2011 Frozen Gray M3 Coupe will be one of the most unique BMW vehicles ever imported to the US,” said Larry Koch, M Brand Manager for BMW of North America.
What got buyers so hot and bothered? Here’s …

Dueling personalities
Jekyll and Hyde move over. What you see before you is truly a car of two personalities. You would think I’m referring to MINI’s drop top. But you would be wrong. This car’s twin psyche comes courtesy of tuning of John Cooper Works.
The dueling temperament’s of this MINI transform this car into a mini (no pun intended) fire-breathing econo-box courtesy of the Sport button at the base of the six-speed shift lever. That sport button completely changes the car’s character. In some ways this is good, in others, not so much.
Convertible fun
First …

BMW launches the new X5
After 18 months of planning the launch, BMW has introduced what can only be described as an all new fourth generation X5.

Looking more svelte than ever, the updated model has an arguably better look to it and features new engines, drive trains and 4,000 new parts.

Concept previews future model
As Chrysler becomes the center of electric vehicles for both the Chrysler and Fiat Groups, the company has announced that an electric Fiat 500 will be available in the United States in 2012.
The 500EV concept was introduced at the Detroit Auto Show in January where Fiat and Chrysler CEO Sergio Marchionne said the car should sell around $32,000. Development of the 500EV will take place at the company headquarters in Auburn Hills, Michigan.
Chrysler’s senior vice president of engineering Scott Kunselman is looking to the future, …

Moss is the new owner of the $1.705 Million 1961 Porsche RS61 Spyder
Gooding & Company announced that legendary race car driver Sir Stirling Moss is the new owner of this 1961 Porsche RS61 Spyder following the auction houses debut Amelia Island Auction.

The Porsche race car is similar to the RS60 Sir Stirling raced during the 1960s, in which he nearly won the 1961 Targa Florio.